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The Art of Optimism 🌅
Today's Word of the Day!
How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads
The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.
Sanguine
[SANG-gwin]
(adjective) Optimistic or positive, especially in a difficult situation; having a confident and cheerful outlook.


